I was at a conference in San Francisco last week. It was at the of-the-moment MidMa event space known as The Village. A massive video screen – hundreds of feet wide and nearly floor to ceiling – covers the entire back wall, adding to the feel of electricity. The setting demands dramatic presentations. Then came the first presenter. And the second. And the third. In the span of just two hours, I saw three smart people make all four of the mistakes I’m going to cover below. And the gaffes just … [Read more...]