Marketingspeak is my occasional series on interesting words I encounter in my day job in marketing. I do my best to channel the late great William Saphire, whose 'On Language' column brought a smile to my face many a Sunday. – TM In an occupation chock full of fluff, it was nice to encounter these two hearty web marketing terms. No empty calories here. This combo is a protein-packed marketing value meal. Butter bars are rectangular notifications that appear at the top of a web browser, … [Read more...]