Fix your pipeline.
Clarify your message.
Build a marketing engine that actually scales.
Fractional CMO support for early and growth-stage cybersecurity companies.
Schedule a CallI’ve been a full-time and fractional marketing leader at security brands you know.
RSA
Symantec
PGP
HackerOne
Imperva
Synack
CyCognito
Here are the reasons growth stalls.
These can all be fixed with focus.
No one knows who you are
Pipeline is inconsistent or unpredictable
Messaging doesn’t resonate with buyers
Marketing and sales aren’t aligned
Too many vendors, not enough results
AI is changing GTM, but there’s no plan
How I can help you
Positioning & Messaging
Create a clear, differentiated story. Back it up with a business case that just makes sense. Tailor it to your buyer.
Pipeline Engine
Focus on the marketing channels that convert. Shift budget from the ones that don’t. Make sure the lead-to-close process is airtight.
Execution Model
Fix the team structure, justify agencies, and rationalize marketing spend. Define targets and handoffs so sales and marketing work better together.
I work directly with the CEO and revenue leaders to fix marketing problems.
I can run the marketing department on an interim basis or dedicate a few days a week to your company, depending on what you need.
Step 1
Assess Situation
Deep dive into the numbers. Interviews with key stakeholders. Research competitors and market.
Step 2
Develop Plan
Develop a plan to address the most pressing issues — prioritized for speed and impact.
Step 3
Execute & Grow
Implement the plan. Measure and tweak as needed. Manage team toward growth.